Job Description
Digital Media Buyer, Media Department
Open to Hybrid or Remote Employees (Must Work EST Hours)
Are you passionate about digital media and looking for an opportunity to make an impact? We're seeking a talented Digital Media Buyer to join our dynamic Media Team!
As a Digital Media Buyer, you'll manage digital media buying, operations, and reporting across multiple key accounts. Your role will involve understanding the digital landscape, including platforms like Shopper Marketing, Programmatic, Google, and Social, and applying this knowledge to set up, manage, and optimize campaigns.
You'll work closely with Media Buyers, Shopper Strategy, Digital Strategy, and Analytics teams to drive success. If you're organized, detail-oriented, and thrive in a fast-paced environment, we'd love to hear from you!
Key Responsibilities:
Planning:
Partner with Media Strategists and Shopper Marketing Strategists to develop media plans, choosing the best platforms, target audiences, and creative strategies.
Communicate effectively with external media and Shopper Marketing partners.
Buying, Pacing, and Optimizations:
Build and set up campaigns, ensuring proper tagging and tracking.
Bid, buy, and place campaigns across various digital platforms like Google, Social, and Instacart, optimizing live media to meet or exceed client goals.
Traffic creative and campaign assets to external vendors.
Monitor campaign performance, manage spend, troubleshoot issues, and provide insights for performance improvements. Communicate potential issues to the digital strategy team.
Manage client media budgets and submit monthly digital media billing for assigned accounts.
Reporting:
Provide data, insights, and trends to support campaign reporting for key accounts.
Best Practices:
Manage relationships with platform partners such as Meta, Google, LinkedIn, and Shopper Marketing vendors. Stay updated on best practices, innovations, and advertising options, and share knowledge with the team.
About You:
Experience: You have 2+ years of experience buying digital media across various platforms, including Google, paid social, or programmatic. Experience with analytics, attribution, and measurement systems is also preferred. Shopper Marketing experience is a plus. A Bachelor's degree from an accredited institution is required.
Attention to Detail: You excel in written and verbal communication, and your organizational skills and attention to detail are outstanding.
Adaptable: You thrive in a collaborative, fast-paced environment and are eager to grow. Google Ads and Analytics certifications are beneficial, and experience with Looker Studio is a plus.
Why Join Us?
We're an independently owned full-service marketing agency that has grown steadily over the past 20 years. We've built a reputation for delivering exceptional work and expanding our capabilities. By joining us, you'll be part of a dedicated team committed to excellence and innovation.
Why You'll Love It Here:
Hybrid Work: Enjoy the flexibility of splitting your time between our office and home.
Generous PTO: Benefit from a flexible time-off policy, including paid parental leave.
Comprehensive Benefits: Medical, vision, and dental coverage, plus a 401(k) plan with company match.
Company Perks: Enjoy company-sponsored events, swag, and a dog-friendly work environment.
Professional Growth: Access opportunities for learning, development, and networking.
Salary Range: $65k-$75k (dependent on experience and location)
Our Hiring Philosophy:
We believe diversity strengthens our team and enhances our ability to serve our clients. We are committed to creating an inclusive environment and encourage people of color, LGBTQAI+ community members, people with disabilities, and other underrepresented groups to apply. We welcome applicants from all backgrounds and look forward to seeing how you can contribute to our team.
Ready to Apply?
We'd love to learn more about you and why you're interested in this role. Please include a cover letter with your resume submission.
Employment Type: Full-Time
Salary: $ 65,000.00 75,000.00 Per Year
Job Tags
Full time, Remote job, Flexible hours,